It’s not rocket science.

The maximum impact for a successful project can be divided into a few life-cycle stages. These stages may vary according to the right solution for your particular requirements and act as a route map to help you on your journey. 

Discovery

The starting point. If it’s worth doing then it’s worth doing right?  So to kick start a project it’s always best to do the research and analysis to give a solid platform to build on.

What are the goals?  Who is the target audience?  What are the success factors?

Getting the answers to these kinds of questions up front allow us to develop a realistic plan that all key stakeholders can agree on.

Planning

We prepare detailed specifications to cover all elements of the project. Larger projects will require further levels of consultation and discovery to assess additional business and technical requirements. A proposal is created to outline the full scope of the project including responsibilities, timelines and costs.

Wireframes, Concepts and Prototyping

After the planning phase has been completed, we create, test and verify the structure and architecture of your site using wireframes to confirm acceptance of the approach. In parallel, brand identity and conceptual designs will commence along with a functional prototype to provide momentum.

Final integration

With the prototype approved, the bells and whistles can be bolted onto the platform.  Through additional design and technical requirements,  CSS / Javascript and template creation, legacy integration – all wrapped up with lots of testing; integration testing, stress testing, scalability testing, load testing, resolution testing and of course browser compatibility testing.

Launch

With the project sign-off we can prepare the project for launch along with any other required features such as search engine optimisation, style guides and user guides for ongoing content management of the website.

Touchdown

OK, so the websites ready to go live but how are users getting there?  How do we keep them coming back?

Using industry standard tools we will assist you to maximise ongoing opportunities and ongoing promotion. We'll analyse entry points, exit points and optimisation strategies to make sure that both you, your team and your users get the best online experience.