top of page

cluster.

Let’s talk ↗︎

Privacy Policy

​

Last updated: 15 September 2026

 

Cluster respects your privacy and is committed to protecting your personal information. This policy explains how we collect, use, store and protect your personal information when you visit our website, contact us or work with us.

 

1. Who we are

 

Cluster is a digital marketing agency providing services including SEO, paid media, digital strategy, website development and related marketing support.

 

For data protection purposes, the organisation responsible for your personal information is:

 

  • Legal name: Calm Structure Limited

  • Trading name: Cluster

  • Company No: 15429748

  • Address: 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ

  • Website: https://www.clusterdigital.co.uk/

 

This organisation is the data controller for the personal information described in this policy.

 

2. Information we collect

 

We may collect and process the following types of information:

  • Your name, job title and organisation

  • Your email address and telephone number

  • Information you provide through our contact forms

  • Details of your enquiries, projects and communications with us

  • Information required to prepare proposals, contracts and invoices

  • Technical information such as your IP address, browser, device and operating system

  • Information about how you use and navigate our website

  • Cookie preferences and consent records

  • Marketing preferences

  • Information you provide when subscribing to communications or downloading content

  • Information obtained from publicly available business sources, professional networking platforms or referrals

 

Please do not provide sensitive personal information through our website unless we have specifically asked you to do so.

 

3. How we use your information

 

We may use your personal information to:

  • Respond to enquiries and communicate with you

  • Understand your requirements and recommend appropriate services

  • Prepare proposals, quotations and contracts

  • Provide and manage services you have requested

  • Maintain client and prospect records

  • Process payments and maintain financial records

  • Improve our website, services and marketing

  • Measure website performance and understand visitor behaviour

  • Send relevant marketing communications where permitted

  • Protect our website, systems and business from misuse or security threats

  • Meet our legal, regulatory and accounting obligations

  • Establish, exercise or defend legal claims

 

4. Our lawful bases

 

Under UK data protection law, we must have a lawful basis for processing your information. Depending on the circumstances, we may rely on:

 

  • Contract: Where processing is necessary to provide requested services or take steps before entering into a contract.

  • Legitimate interests: Where processing is necessary for the reasonable operation, development and protection of our business, provided those interests are not overridden by your rights.

  • Consent: Where you have actively agreed to a particular use, such as receiving certain marketing communications or allowing non-essential cookies.

  • Legal obligation: Where we must process or retain information to comply with the law.

  • You may withdraw consent at any time. Withdrawing consent does not affect processing that took place before it was withdrawn.

 

5. Marketing communications

 

We may send relevant business-to-business marketing communications where permitted by law and where we believe the information may be useful to you. Where consent is required, we will obtain it before sending marketing communications.

 

You can opt out at any time by:

  • Using the unsubscribe link in an email

  • Contacting us at via our contact page

  • Asking us to update your communication preferences

 

We may retain limited information about your opt-out request so that we can continue to respect it.

 

6. Cookies and website analytics

 

Our website uses cookies and similar technologies. Some are necessary for the website to function, while others help us understand website usage or support marketing activities.

 

Non-essential cookies are only used after you provide consent through our cookie banner. You can change or withdraw your consent using the cookie settings available on the website. Further information is available in our Cookie Policy.

 

7. Sharing your information

 

We may share personal information with carefully selected service providers that support our operations, including:

  • Website hosting and technology providers

  • Customer relationship management and communication platforms

  • Email and productivity service providers

  • Analytics and advertising providers

  • Payment, banking and accounting providers

  • Professional advisers, including accountants, insurers and legal advisers

  • Freelancers, contractors or delivery partners working on an authorised project

  • Government bodies, regulators or law-enforcement authorities where required

 

We only share information that is reasonably necessary for the relevant purpose. Service providers processing information on our behalf are expected to protect it and use it only in accordance with our instructions and applicable law.

 

We do not sell your personal information.

 

8. International transfers

 

Some technology providers may process or store information outside the United Kingdom.

 

Where personal information is transferred internationally, we take reasonable steps to ensure appropriate safeguards are in place. These may

include UK adequacy regulations, approved contractual safeguards or other lawful transfer mechanisms.

 

9. How long we retain information

 

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including legal, accounting and reporting requirements. Our usual retention periods are:

  • General enquiries that do not become client relationships: 24 months

  • Prospect and marketing records: until you opt out or the information is no longer relevant

  • Client and project records: for the duration of the relationship and normally up to six years afterwards

  • Financial and transaction records: normally six years after the relevant accounting period

  • Cookie consent records: for as long as reasonably required to demonstrate and manage consent

 

We may retain information for longer where necessary to resolve a dispute, establish legal rights or comply with a legal obligation.

 

10. Information security

 

We use reasonable organisational and technical safeguards to protect personal information against unauthorised access, alteration, loss, disclosure or destruction.

 

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

 

11. Your rights

 

Depending on the circumstances, you may have the right to:

  • Request access to your personal information

  • Ask us to correct inaccurate or incomplete information

  • Ask us to delete your information

  • Ask us to restrict how your information is used

  • Object to certain processing

  • Request the transfer of information you provided to us

  • Withdraw consent

  • Object to direct marketing

  • Complain to the Information Commissioner’s Office

 

These rights are subject to certain legal conditions and exemptions.

 

To exercise your rights, contact via our contact page. We may need to verify your identity before completing a request.

 

12. Complaints

 

If you are concerned about how we use your information, please contact us first so that we can investigate.

 

You also have the right to complain to the Information Commissioner’s Office:

 

Website: https://ico.org.uk/
Telephone: 0303 123 1113

 

13. Third-party websites

 

Our website may contain links to websites operated by other organisations. We are not responsible for their privacy practices. You should read the privacy policy of any external website you visit.

 

14. Changes to this policy

 

We may update this policy when our services, technology or legal obligations change. The latest version will always be published on this page with its revision date.

 

15. Contact us

 

For questions about this policy or how we use your personal information, contact us via our contact page.

bottom of page